If you don’t treat new information the enterprise collects like a question (asking oneself what does this mean?) then you will never know if the organization holds information that matters unless someone asks. This is the core principle of “data must find data.” If you are not doing this, you risk having evidence of negligence. This occurs when something bad happens, many people in the organization look into many piles. Then when the related data points are shared around the boardroom table, it is a bit embarrassing that such an obvious discovery was missed.
The discussion was led by Jeff Jonas, IBM Distinguished Engineer and Chief Scientist, Entity Analytic Solutions, IBM Software Group. The IBM Entity Analytics group was formed when IBM acquired the technologies developed by Jeff and his team at Systems Research & Development (SRD). Jeff is member of the Markle Foundation Task Force on National Security in the Information Age and actively contributes on privacy, technology and homeland security to leading national think tanks, privacy advocacy groups, and policy research organizations, including the Center for Democracy and Technology, Heritage Foundation, Center for Strategic and International Studies and the Office of the Secretary of Defense Highlands Forum. In his spare time, Jeff enjoys endurance events like 200 mile bike rides and Ironman distance triathlons.